July 2019 – Getting space-age swagger onto the streets, sports brand PUMA is introducing the all-new RS 9.8 sneaker pack. Inspired by new frontiers and galaxies, by people who defy societal rules and the laws of physics, the kick enters new realms with its aerodynamic simplicity.
A nod to Human’s growing interplanetary aspirations, the name RS 9.8 speaks to 9.8 m/s2– the approximate speed of gravitational acceleration near the Earth’s surface. Just as the speed of an object falling freely here increases by about 9.8 meters per second every second, the sneakers powered with PUMA’s Running System technology adds much-needed momentum to a new, fashionable silhouette.
The influence of space explorations gives the shoe a FUTRO aesthetic that features cosmos-themed bold colours. Adding a fresh streak to streetstyle, the sneaker is imagined with a textile upper decked with suede and leather overlays. With a light weight PU midsole reinvented to create unique, space-inspired spheres, the sole is built to provide adequate cushioning. Pulling together elements from various models in the RS Family including super comfy sock liners and RS foam, the first iteration drops in PUMA White – High Risk Red colourway for men and PUMA White – Teal Green colourway for women. The RS 9.8 sneaker is retailing at R1599 and can be purchased at PUMA, Sportscene, The Cross Trainer, The Office, Superbalist, Side Step, Jack Lemkusand selected retailers starting July 20, 2019.