Cape Town (South Africa), 16 August 2022 – BIRKENSTOCK is a global lifestyle brand with a heritage in iconic footwear, which can be traced back as far as 1774, making it almost 250 years old.
In 1978 BIRKENSTOCK released a closed toe sandal for the first time: the Boston. The Boston ignited a trend, establishing it as an iconic BIRKENSTOCK style. More recently with the work from home movement on the rise, there has been an increase in the style’s popularity due to its quality, versatility, and pure comfort, while it has also become a coveted “it” piece in fashion circles worn by the likes of Robert Pattinson and Kanye West.
An adjustable strap and buckle allow the clog to fit individually to the foot, giving support and grip without being constrictive. At the heart of every BIRKENSTOCK model, including the classic Boston, is the BIRKENSTOCK footbed, developed over centuries by passionate orthopaedic shoemakers.
“Foot health has always been at the heart of everything that we do at BIRKENSTOCK,” says Oliver Reichert, CEO of the BIRKENSTOCK group.
The unique profile and asymmetrical, anatomically-shaped cork and latex footbed lend this style its distinctive look, while the cap along the entire front of the shoe ensures toes are protected.
This season you will find the Boston in different colours and materials, from super premium Horween leather, subtle oiled leather, cosy wool felt, suede shearling lined with lamb’s wool and a range of bright suede styles – all perfect for cooler temperatures.
Shop the Boston in select BIRKENSTOCK stores and online at bashafrica.com.