Global sports brand PUMA has released the Unity Collection, a pack that celebrates PUMA’s sports heritage and the power of sport uniting our world. As part of the collection launch and other diverse efforts during the past weeks, PUMA has committed to donate a total of $200,000 USD to the U.N. COVID-19 Solidarity Response Fund.
We are all part of one world, and the Unity Collection highlights this through sport as a unifying force. PUMA’s donation associated with this collection will directly support WHO’s global work to help countries prevent, detect and respond to the COVID-19 pandemic. PUMA believes that it is important to help build a future where everyone can continue to play sports and enjoy its benefits.
“Now more than ever, we recognize that sport plays a critical role as a unifying force in our world,” said Adam Petrick, Global Director of Brand and Marketing for PUMA. “As a brand and with our athletes and ambassadors, we are one team, united in sport, together for good. During these unparalleled times, we need to be united – because we know that we are much stronger together than apart.”
The unisex collection consists of apparel, footwear and accessories. Simple black and white designs are given a vibrant look with pops of colour inspired by international flags, while printed drawcords and gold metal hardware elevate the designs.
Footwear includes the Future Rider (R1 599), Ralph Sampson (R1 299), RS-X³ (R1 999) and Cali Sport (R1 699) featuring neutral base designs with colour accents of blue, red, yellow and green. Matching apparel includes the water repellent TFS Track Suit Top (R1 799), TFS Track Top (R1 399) featuring a center front zipper with multicolour woven tape and gold hardware, andthe TFS Track Pants (R1 299) with side and back pockets. The TFS Graphic Tee (R379) comes in white with coloured accents and the PUMA logo.
The Originals PU Backpack TFS (R799) is a classic backpack in vegan leather with a two-way zip opening into main compartment and padded slip-in pocket inside with colour accents on the handle and below the logo in the front pocket. The TFS Cap (R349) is a simple black hat with a moisture wicking eyelet mesh sweatband inside and a multi-coloured adjuster with “AUF ALLEN FÜNF KONTINENTEN” across it.
PUMA’s Unity Collection drops at the end July and will be available from PUMA.com and at PUMA Stores and select retailers.