PUMA launches Portugal Home kit for World Cup

PUMA has launched the new Portugal Home kit to be worn at next summer’s World Cup, as well as the Home kits for European nations Switzerland, Austria, and Iceland.

Portugal’s Home kit channels the energy of the ocean and the intensity of a team ready to make waves on the biggest stage. The iconic red base is layered with a wavy pattern and green accents, a nod to the country’s maritime roots and fearless spirit. It’s a design that speaks to those who were born to explore and live to play por amor à camisola.

“With the new Portugal Home kit, we wanted to capture the nation’s deep connection to the ocean and translate that energy onto the pitch, said Marco Mueller, PUMA’s Senior Director Product Line Management Performance Apparel. “The wave-inspired pattern and bold red and green palette reflect a team that never stops pushing forward, fueled by passion and a fearless spirit. From our ULTRAWEAVE performance fabric to the RE:FIBRE sustainability initiative, every detail was crafted to give players and fans a jersey that doesn’t just look powerful – it means something.”

João Medeiros Cardoso, Chief Marketing & Commercial Officer Portugal FA, said: “This jersey carries the soul of Portugal, the strength of our ocean, the courage that defines us, and the pride of millions of Portuguese who live the national team with a unique emotion. Together with PUMA, we set out to create a symbol that not only honors our roots but also projects Portugal to the world, reflecting our ambition to take our identity to new markets and new fans. But at the heart of it all, we always keep those who inspire us every day: the Portuguese people. It’s for them, first and foremost, that we create something they can wear with pride and carry with them wherever they go.”

The Home jersey is available in both Authentic and Replica versions. The Authentic jersey, worn by the players, is crafted with PUMA’s ULTRAWEAVE fabric, designed to reduce weight and friction, ensuring elite-level performance. The Replica jersey offers the same striking design with a more relaxed fit, perfect for both game days and everyday wear. Both versions incorporate PUMA’s dryCELL sweat-wicking technology to keep fans and players dry and comfortable.

Reflecting PUMA’s commitment to sustainability, the Replica jerseys are made using the RE:FIBRE initiative, utilizing recycled textile waste to create new materials without compromising quality. Containing at least 95% recycled textile waste and other used polyester materials, this initiative represents a significant step towards a more circular and sustainable production process for football jerseys.

The Portugal men’s Home kit is available from 19 December at PUMA retail stores, PUMA.com, Totalsports, Takealot and Studio 88.