Cape Town, 18 September 2023 – PUMA and Liberty partnership is in eternal spring. This season marks a new range of essential silhouettes, elevated with luxe, floral details and accents.
Forming their ongoing partnership around the concept of a meta-garden, PUMA and Liberty introduce a special digital print. A camouflage of florals, the print is a verdant mosaic of different blossoming flowers, inspired by the Liberty archives, which is home to tens of thousands of historical fabrics, textiles, and patterns.
The digital print is used across apparel for adults and kids, including two matching sets, accessories, and footwear.
Essential basics arrive in the form of the Oversized Crew and Sweatpants, which showcase unique placement of Liberty and PUMA’s custom floral print. The collection’s second matching set, the patterned Woven Lightweight Blazer and Woven Pants are covered in an all-over print, in addition to the Oversized Reversible Puffer Jacket. Graphic T-shirts, as well as a Puffer Bucket and Puffer Tote, round out the assortment.
The latest PUMA x Liberty collection is available from 21 September 2023 from PUMA.com and PUMA Retail stores.