Cape Town, 19 March 2024 – PUMA joins forces with the best-selling anime series of all time, One Piece.

Celebrating the 25th anniversary of TV anime “One Piece”, the partnership mixes classic PUMA streetwear and sports silhouettes with the island-hopping pirate adventure series.

Following Luffa’s quest to become the King of the pirates, the globally popular anime is depicted through graphic elements like pirate flags, as well as scenes and characters from the show that are used across T-shirts, Hoodies, and PUMA’s T7 tracksuit. Selected pieces feature PUMA’s wordmark, cleverly mixed with the One Piece logo. Bringing the collaboration’s story to life, the PUMA x One Piece accessories include the adventure-ready Backpack and Bucket Hat.

For footwear, the collection’s four expressive PUMA Suedes are inspired by the Four Emperors: Straw Hat Luffy, Red-Haired Shanks, Blackbeard Teech, and Buggy the Genius Jester. Each of these figures is alluded to through elevated detailing like a cloud-shaped Formstrip representing Gear5 Luffy and scar-mark embroidery nodding to Shanks. Finally, custom packaging and special gold medallion hangtags come with each sneaker.

PUMA x One Piece is available from 19 April 2024, from PUMA.com, Shesha, Cross Trainer and Al Capone.